It's Science

22 Walter Road, Swansea / Abertawe, West Glamorgan, SA1 5NN

About us

Gemma has hand picked world-class talent and designed the salon around you.

With a 10ft colour bar, 8ft bubbles and blow-dry bar, there is an area to suit every cutting occasion.

Unique to it's science, we have our very own laptop station, iPhone station and even a beverage menu.

From our 100% Vegan colouring, to biodegradable towels, it's science is helping to carve a way to a greener, more sustained future.

Read more...

Opening hours

Monday 09:00 - 18:00
Tuesday Closed
Wednesday 09:00 - 20:00
Thursday 12:00 - 20:00
Friday 09:00 - 18:00
Saturday 08:00 - 15:00
Sunday Closed

Services

Hair

Reviews

4.94
380 verified reviews
Service
Value
Result
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Atmosphere
Filter by rating

Fabulous

Vanda Fannon-Bird
23rd Jan 2026
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

Fabulous, friendly, inclusive salon. Brilliant hair cut, very happy customer!

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Great environment

Jadealyn Jancosko-King
17th Jan 2026
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

I had Gemma and Millie today and they were so lovely. They really worked with me to make sure I loved my hair and even though it was my first time at the salon, I felt so comfortable. I would definitely go back for another service. I had it cut, colored, and styled and it looks amazing

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Fab Experience

Michele Jones
15th Jan 2026
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

Love visiting here. Gemma truly understands short hair and has made me love my hair again. Everyone is so polite, nothing is too much trouble and the hairwash is amazing so relaxing.

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Great salon!

Maisie Robinson-Hayes
11th Jan 2026
Team Member: millie
5.0
Appointment verified by SaloniQ Software

First time getting my hair cut and styled in a couple years and I couldn’t be happier :)

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Curly cut

7th Jan 2026
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

Lovely experience from start to finish and happy with my result, thank you!

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2.00pm 3/1/26

Katie Darling
3rd Jan 2026
Team Member: shanelle
5.0
Appointment verified by SaloniQ Software

Everyone was really welcoming and so kind about the emergency appointment time change. I really enjoyed chatting everyone and Shanelle did a wonderful job on my hair. Thank you :)

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Brilliant as always!

Nicole James
2nd Jan 2026
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

I never fail to have an amazing experience - they all work as a great team - from offering a delicious big coffee on arrival, to a super relaxing head wash n massage, to a social cut/colour/style around the huge kitchen style table (no mirrors - just chat). They all go out of their way to ensure they do what YOU want, and offer great ideas. I have very short hair and Gemma is a master at pixie cuts! And Emma is a colour guru - a real genius with the science and chemistry of colour. I even treated my sister, visiting from USA, to a cut/colour/style of her long hair - months later she still says it was the best experience ever - on leaving she said she felt like she’d been to a spa!

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Great!

Ali
20th Dec 2025
Team Member: shanelle
5.0
Appointment verified by SaloniQ Software

Amazing cut, looks exactly as I wanted it. The staff are all lovely and the salon is lush. Thanks!

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Hair colour

Charlotte James
20th Dec 2025
Team Member: shanelle
5.0
Appointment verified by SaloniQ Software

I love my hair colour! Shanelle always does an amazing job with my hair. The salon is really lovely and relaxing to visit.

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Perfect as always

Beth
13th Dec 2025
5.0

Love getting my hair cut here, staff are amazing and always look after you. X

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So relaxing

Connie White
12th Dec 2025
Team Member: millie
5.0
Appointment verified by SaloniQ Software

Love millie and all the advice she gives as well as her patience. Its always a lovely and friendly atmosphere where i can just relax

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Super warm welcome

Claire Marshall
6th Dec 2025
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

Fabulous salon, super warm welcome from the team, and I love my new hair!

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Fab curly cut

Kate Ronconi
28th Nov 2025
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

Awesome service as always, great cut & lovely atmosphere without fail.

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Colour refresh

Tracy
22nd Nov 2025
Team Member: millie
4.5
Appointment verified by SaloniQ Software

Millie had the tricky task of matching my existing colour to cover root re/growth & she did a brilliant job!
Everyone who works at the salon is lovely, so there’s a really nice atmosphere with plenty of friendly chat with customers treated like old friends.
It’s great not to have a mirror in front of you (although you can opt for one if you wish).
I had the impression that all the stylists strive for the best results & genuinely want their customers to be happy with their choices.

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Amazing Colour

Ann Louise Fitton
21st Nov 2025
Team Member: millie
5.0
Appointment verified by SaloniQ Software

Gorgeous colour with Millie again x

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First time is a charm!

Regina Vitulli
7th Nov 2025
Team Member: Gemma
4.5
Appointment verified by SaloniQ Software

Wonderful experiance and that's coming from a nervous curly haired person.

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Very nice

Ellie
29th Oct 2025
Team Member: millie
5.0
Appointment verified by SaloniQ Software

Nice relaxed airy atmosphere. Millie is very pleasant, friendly, chatty, and I liked how she asked me questions about the style I was wanting and making it work for me. Lady who shampoo/conditioned my hair (didn't catch her name:( ) was so gentle, it was like having a head massage

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Always a pleasure

Rhys Morris
23rd Oct 2025
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

Gemma, as usual, looked after my daughter and gave a well overdue glow up she always enjoys

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Consistent Service

Seyi Akiwowo
23rd Oct 2025
5.0
Appointment verified by SaloniQ Software

Thank you Emma!

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Value
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Outstanding

Mel Challinor
22nd Oct 2025
5.0
Appointment verified by SaloniQ Software

One word…..Wow.
From the minute I entered the salon I was greeted & made feel so welcome.Gemma & all of her staff were so kind,helpful & skilled.Nothing was too much trouble.I was not rushed,everything was explained to me & I had the best hair wash & blow dry, i could not be happier.Not to mention the lovey tea aswell!Its the best I had felt in a long time & will certainly be returning soon.
Thank you Gemma & team for making my visit so enjoyable.🙂⭐️⭐️⭐️⭐️⭐️

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Cut and re style

Cara Grove
15th Oct 2025
Team Member: millie
5.0
Appointment verified by SaloniQ Software

Millie is so lovely and made me feel so comfortable I havent stepped foot in a hairdressers in 5 years and will only now go here thankyou for your time and i absolutely live my hair

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AMAZING

Jordana
11th Oct 2025
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

I came to the salon today for the first ever time, I was incredibly nervous but the atmosphere was brilliant. Gemma was a star, she knew exactly what I wanted and did SUCH a beautiful job on my new haircut !

Everyone is so bubbly and welcoming and it was well worth the time and money.

Cannot wait to book back in for a colour after my patch test !

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Great experience!

Maya Mckelvey
4th Oct 2025
Team Member: shanelle
5.0
Appointment verified by SaloniQ Software

I had a wonderful experience at its science today. I had a wash, cut and blow dry and Shanelle did an amazing job. I’m very happy with my hair and the bouncy blowout I received. I definitely reccomend.

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One happy client😁😍😁

Jo Haines
29th Sep 2025
5.0

Yet again always a lovely welcome by all the staff. A beautiful cut /blow dry by Millie. Extremely happy every visit. Advised me on technique to style, colour & suggestions on what suits me best 😍😍👌love love love🌠

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Hair appointment

Bianca Rinaldi
28th Sep 2025
Team Member: shanelle
5.0
Appointment verified by SaloniQ Software

I love coming here and absolutely love my hair !!! shanelle gets it perfect !! The girls are all so lovely!!

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You must go to It’s Science if you don’t already!

Rhiannon Davies
27th Sep 2025
5.0
Appointment verified by SaloniQ Software

My stylist was Emma but I couldn’t find her name under the drop down.
I think Emma is extremely talented. There is no style I’ve asked for so far that she hasn’t achieved for me.
It’s Science for me is the place to go for quality. My hair doesn’t just look better when I leave, it feels better. The hair mask they offer is the best I’ve ever had. It’s pure magic!
It’s also wonderful not having to sit awkwardly in front of a mirror during the appointment. That’s a really unique and beneficial idea.
Thank you Emma for never rushing my hair. Even when you’re busy, you take your time.

I can’t recommend enough!

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Above and Beyond

Reyhana Skeggs
22nd Sep 2025
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

Gemma was amazing from the moment I walked into the salon. So welcoming and accommodating… I desperately wanted a new look after a negative experience at a previous salon. Gemma addressed my concerns and doubts, reassuring me throughout the whole process. I went from hating my hair to falling back in love, with the added bonus that I could get my hair coloured at a later date. Thank you Gemma!!

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5 stars!!

Anonymous
13th Sep 2025
5.0

I had the best experience getting my hair done today. Everyone was so lovely and my hair is the best it’s ever looked. Thank you!!

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Change of hair

Liz Stratton
8th Sep 2025
Team Member: millie
5.0
Appointment verified by SaloniQ Software

I went back today as felt I had made the wrong choice about my hair a few weeks ago. Millie was so helpful, listened to what I wanted and worked her magic on it. I am so pleased with the result it looks and feels amazing. I’d highly recommended Millie she’s professional and caring and a top class hairdresser. Just to add, the salon itself is wonderful it’s always such a welcoming and relaxed atmosphere. Without doubt the best hairdressers I’ve ever been to. Thank you!

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Best hair salon

Abi Staniforth
6th Sep 2025
Team Member: millie
5.0
Appointment verified by SaloniQ Software

Best hair salon I've ever been to! Lovely atmosphere, beautiful salon, all the staff are great and professional and friendly. Millie always does a great job on my hair. They're also really sensitive to and helpful with checking products are suitable for my allergies.

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Thrilled with my new cut

Lisa Woakes
5th Sep 2025
Team Member: millie
5.0
Appointment verified by SaloniQ Software

I LOVE what Millie achieved with my hair. The cut and new colours are amazing. Felt so confident walking out the salon. It was a very enjoyable experience.

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The BEST salon I have EVER been to

Rhiannon Davies
30th Aug 2025
5.0

After experiencing hair loss due to illness—and admittedly not treating my hair well in the past (bleaching and neglecting it)—I now pour extra care into looking after it. Because of that, I’ve visited countless salons but none have stood out to me as much as It’s Science.

Honestly, I can’t believe a place like this exists in Swansea—it feels like the kind of polished, high-level salon you’d expect to find in London. Everything about it is faultless. The online booking system is straightforward, the flexible opening hours make it easy to find the perfect slot, and every member of staff radiates passion, warmth, and incredible talent.

Gemma is a force of nature—zesty, stylish, and brimming with passion. You can’t help but be in awe of what she’s created here. More than anything, I’m just grateful for it. The treatments are outstanding—the hair mask in particular is the best I’ve ever tried. I don’t know what magic is in it, but it transforms my hair’s manageability every single time. Beyond that, it’s become a moment of calm for me; I’m naturally quite highly strung, but this treatment relaxes me like nothing else.

I usually see Emma, whose gentle yet strong personality immediately puts me at ease. She makes me feel safe, listened to, and completely confident in her hands. I absolutely love the way she does my hair—I trust her completely.

I can’t recommend It’s Science enough. What a gem of a find!

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Not what I was hoping for

Sian Taylor
29th Aug 2025
2.0
Appointment verified by SaloniQ Software

To be honest, I’m disappointed. Now I’m home, the cut doesn’t sit well - it’s much shorter at the front than I wanted … and there’s nothing anyone can do until it grows out

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Wash and Cut

Anonymous
18th Aug 2025
Team Member: millie
5.0

Very pleased

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Hairstyle

Leanne Tunney
17th Aug 2025
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

Made to feel welcome, great relaxed atmosphere and positive vibes. Excellent cut and colour. Would highly recommend 👌

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Wonderful experience

Lesley Hulonce
17th Aug 2025
Team Member: Gemma
5.0

Everyone was so welcoming and the salon is gorgeous. I was so relaxed after a gentle head massage while my hair was washed. Gemma listened and cut my hair beautifully, she really is very talented and empathetic. Worth every penny.

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10/10

Clare Parin
3rd Aug 2025
Team Member: shanelle
4.5
Appointment verified by SaloniQ Software

Very welcoming, lovely staff, great cut, thank you x

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Lush place

Sian Williams
28th Jul 2025
Team Member: millie
5.0
Appointment verified by SaloniQ Software

I’ve been going to It’s Science for a while now and I love it there. The no mirrors is such a game changer. I think pretty much everyone in that salon has touched my hair (who work there!) but Millie is my gal. Everyone is friendly, puts up with my weird conversations and just happy to go with the flow. Never been disappointed with my hair leaving that salon.

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Definitely recommend

Teresa Z
27th Jul 2025
Team Member: shanelle
5.0

Shanelle nailed the cut I was hoping for. The whole vibe was relaxed, and I left feeling fresh. Definitely the best place for haircuts

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Lovely staff

Sharon Delahaye
23rd Jun 2025
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

Amazing head massage and great staff. Brilliant cut for curly hair

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Can’t recommend highly enough

Caz Clark
14th Jun 2025
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

Gemma and the team go out of their way to make you feel comfortable and relaxed. As someone who has struggled with curly hair for years, and had previous hairdressers who found my hair a challenge, Gemma is like a breath of fresh air. She shows me how to get the best out of my hair and I always leave feeling great.

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Cut and blow dry

Debs Gibbs
2nd Jun 2025
Team Member: millie
5.0
Appointment verified by SaloniQ Software

Amazing hair thank you Millie , lovely atmosphere, everyone was friendly would recommend 🙂

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Another great visit

Emma Breeze
31st May 2025
Team Member: millie
5.0
Appointment verified by SaloniQ Software

I just spent a lovely time at It's Science. I had my hair dyed and cut so I was there for a long time. The atmosphere, as usual, was relaxed, fun and friendly. I am absolutely delighted with my cut and colour. I really can't recommend them enough.

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Best hairdressers

Liz Stratton
19th May 2025
Team Member: millie
5.0
Appointment verified by SaloniQ Software

Its Science are amazing hairdressers. Millie has totally nailed my colour and always does a fantastic job. She really takes time to listen to what you want and gives great advice. The salon experience is the best I’ve been to. Customer care is outstanding and all the team are lovely. Highly recommend!

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One happy customer

Rhian Griffiths
17th May 2025
Team Member: Gemma
5.0

I have had the same hairdresser for over 10years and she left the industry. I was so nervous to try somewhere new. Gemma was fantastic, she put me at ease and and it was very clear I was in good hands. I would highly recommend Gemma. Thank you 😊

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One happy customer

Rhian Griffiths
17th May 2025
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

I have had the same hairdresser for over 10years and she left the industry. I was so nervous to try somewhere new. Gemma was fantastic, she put me at ease and and it was very clear I was in good hands. I would highly recommend Gemma. Thank you 😊

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Fabulous

Sarah
16th May 2025
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

Brillliant haircut in a fabulous environment, I love the fact I don’t have to look in a mirror whilst Gemma is doing her magic!

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Blow dry/ fringe trim

Leanne Singh
12th May 2025
Team Member: millie
5.0
Appointment verified by SaloniQ Software

Huge thanks to Millie for a lovely experience at It’s Science today. Millie is always so relaxed and welcoming as are Gemma and everyone else there. Would highly recommend.

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Great experience

Mandy
10th May 2025
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

Gemma has been so understanding. Gemma listened to my concerns and 100% understood my hair. First person in 6 years I have let near my fringe and she certainly righted my YouTube wrongs. Lovely team. Very welcoming and considerate.

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Absolutely love my hair

Claire Cridland
30th Apr 2025
Team Member: Gemma
5.0
Appointment verified by SaloniQ Software

This place is incredible. The salon has a relaxing atmosphere, is very clean and modern, and they don't make you feel rushed. I highly recommend this salon to anyone looking for a personalised and professional hair experience. I'll definitely be coming back. Love that all of their products are vegan :)

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