TONI&GUY Covent Garden

14 Bedford St, Covent Garden, Greater London, WC2E 9HE

About us

Toni&Guy Covent Garden is home of 2 award winning members of the international artistic team. Including British Hairdressing Awards Avant-Garde winner Indira Schauwecker, along with, L’Oreal’s young colourist of the year, Georgie Mathers. TONI&GUY Covent Garden has also won Winner of Perfect Salon award twice!
All of our art directors head up educational courses at the prestigious TONI&GUY Academy, London. We boast a hub of creativity with a number of our stylists in the TONI&GUY Session Team working on catwalk shows at London Fashion Week and photoshoots for national magazines epitomising the company’s ‘catwalk-to-client’ philosophy. Members of our Colour team hold the prestigious L’Oreal Colour Degree and Wella Master Colour Expert award- their knowledge and expertise are on hand to advise you on the latest colours and techniques. TONI&GUY Covent Garden has also won Winner of Perfect Salon award twice! We offer many additional services including Bridal and Occasion hair, the NanoKeratin Smoothing blow-dry, extensions and Olaplex. Our wide range of haircare products include label.m, Kerastase and GHD, to keep your hair salon perfect until your next visit. For more information on our services please speak to our friendly reception team who will be happy to help.

Read more...

Opening hours

Monday 09:00 - 20:00
Tuesday 09:00 - 20:00
Wednesday 09:00 - 20:00
Thursday 09:00 - 20:00
Friday 09:00 - 20:00
Saturday 09:00-18:30
Sunday 12:00 - 18:00

Reviews

4.73
1,059 verified reviews
Service
Value
Result
Cleanliness
Atmosphere
Filter by rating

Highly Recommend!

Amy
25th Jun 2024
5.0

I was walking past this salon and hopeful I could get an appointment to correct a bad haircut (from another salon). The receptionist was very kind and went to work to see if this could happen. She brought out Elle who had an appointment in 15 minutes. She sat down with me and explained she would not be able to give me a wash and involved style, but would be able to clean up my previous cut. I understood and accepted. It was one of the best cuts I have had in a while!!! I highly recommend this salon (maybe call first to get a proper appointment)! The salon had a nice vibe and was kept clean as well.

Service
Value
Result
Cleanliness
Atmosphere

Simply amazing ?

Nasrin
10th Jun 2023
5.0

Lucy was really great. She knew what I wanted. It was like, she can read my mind. Hee! I really love my short hair now and will surely flaunt it ❤️ i’m so happy with my new look. Thank you, Lucy! ?

Service
Value
Result
Cleanliness
Atmosphere

Good experience but result not up to standards.

Anonymous
15th May 2023
4.0

Experience was excellent however the result simply was not what I was expecting. I showed a reference picture but I did not look anything like it. Used straighteners on my hair and just curled the top with zero volume. Not what I wanted and dried the ends of my hair out.

Service
Value
Result
Cleanliness
Atmosphere

High professionalism and very welcoming and warm approach

Zuzana
27th Jun 2021
Team Member: Ayse
5.0

What a wonderful experience in this place. Thank you so much for doing my hair with such an excellent, professional and caring approach. You’ve made my day very special.

Service
Value
Result
Cleanliness
Atmosphere

Amazing experience

Giorgia
18th Dec 2020
Team Member: Miryam
5.0
Appointment verified by Zenoti

The professionalism is over the top.
Every single person who I exchanged words with was kind and welcoming, from booking, to washing, to cutting.
They have gone the extra mile with the massage chair and the hot tea.
Miryam was a star, she understood what I wanted even better than myself. As she said: went there for a trim and got out of there with a bob cut.

Five stars! Would definitely recommend it.

Service
Value
Result
Cleanliness
Atmosphere

great cut

alastair donaldson
14th Dec 2020
Team Member: Sam
5.0
Appointment verified by Zenoti

Very pleased with first cut from Sam. Very nice salon and very friendly service and ensured I was comfortable with cut all way through.

Service
Value
Result
Cleanliness
Atmosphere

Style director

Konrad
13th Dec 2020
Team Member: Sam
5.0
Appointment verified by Zenoti

Amazing as always!

Service
Value
Result
Cleanliness
Atmosphere

Jackson

Anne
12th Dec 2020
Team Member: Lucy
5.0
Appointment verified by Zenoti

Really happy with my haircut, as I have been with all Lucy's haircuts. This time I asked her to cut my fringe shorter in case we are locked down again for a while, unfortunately now I see there's a deep furrow in my brow from frowning so much this year! Time to stop frowning...:)

Service
Value
Result
Cleanliness
Atmosphere

First class

Della
12th Dec 2020
Team Member: Tori
5.0
Appointment verified by Zenoti

Feel like a million dollars. As usual a fabulous cut by Tori and the usual welcome in the salon.

Service
Value
Result
Cleanliness
Atmosphere

Renewed and transformed

MA
11th Dec 2020
Team Member: Sam
5.0
Appointment verified by Zenoti

Sam's skill, technique, styling and appropriate responsiveness to a customer's wishes are hugely admired and appreciated by this customer.

Service
Value
Result
Cleanliness
Atmosphere

Wonderful

Maria Orudzhlu
11th Dec 2020
Team Member: Andra
5.0
Appointment verified by Zenoti

Always great results and pleasant process of getting there, thank you!

Service
Value
Result
Cleanliness
Atmosphere

Just Perfect

Susann Uk
9th Dec 2020
Team Member: Sam
5.0
Appointment verified by Zenoti

very easy going appointment done online, friendly team, great atmosphere, well experienced stylist, casual and professional, reasonable price.

Service
Value
Result
Cleanliness
Atmosphere

Lucy

Jay Morton
5th Dec 2020
Team Member: Lucy
5.0
Appointment verified by Zenoti

This is my highlight of 2020 - Lucy is back in control....of my hair. Thanks Lucy and see you in 2020? oh and hello James ?

Service
Value
Result
Cleanliness
Atmosphere

Toni & Guy - the re-awakening....

Julie Taylor
5th Dec 2020
Team Member: Lucy
4.5
Appointment verified by Zenoti

A good experience as usual! Great customer Service all round.

Service
Value
Result
Cleanliness
Atmosphere

Absolutely great

Gabriella Krite
5th Dec 2020
Team Member: Tori
5.0
Appointment verified by Zenoti

Tori is great, always so friendly and cuts my hair perfectly every time

Service
Value
Result
Cleanliness
Atmosphere

Very good

Rachel
5th Dec 2020
Team Member: Ayse
5.0
Appointment verified by Zenoti

Can always on Ayse to work her magic! Great service as always.

Service
Value
Result
Cleanliness
Atmosphere

Caring,expert hair salin

Catherine Bryan
4th Dec 2020
Team Member: Sam
5.0
Appointment verified by Zenoti

Sam and Soibhan make a wonderful duo,the lady colours hair superbly and Sam cuts to a very high standard.

Service
Value
Result
Cleanliness
Atmosphere

Caring,expert hair salin

Catherine Bryan
4th Dec 2020
Team Member: Sam
5.0
Appointment verified by Zenoti

Sam and Soibhan make a wonderful duo,the lady colours hair superbly and Sam cuts to a very high standard.

Service
Value
Result
Cleanliness
Atmosphere

Consistently Excellent

Harry Gibson
4th Dec 2020
Team Member: Lucy
5.0
Appointment verified by Zenoti

Feel lucky to have a consistently excellent hairdresser such as Lucy. Really happy with my haircut.

Service
Value
Result
Cleanliness
Atmosphere

R & R

Rose
2nd Dec 2020
Team Member: Sam
5.0

Sam has been cutting both my husband and my hair for many years now. Sam is an excellent Stylist with a lovely professional personality and really creative. We always look forward to seeing him because we know he cuts our hair exactly in the style that suits us. We would never have anyone other than Sam cut our hair. Thank you Sam. We look forward to seeing you soon.

Service
Value
Result
Cleanliness
Atmosphere

Sam is awesome

Victoria
5th Nov 2020
Team Member: Sam
5.0

Sam gives me a great cut every single time. It looks great when I walk out the salon, and it maintains its structure all the way to the next cut. The cut I got from Sam in March even maintained great structure during the 3 month lockdown! Sam really cares about doing a great technically perfect cut AND about making me look good. I go back to Sam each time because he does a great job.

Service
Value
Result
Cleanliness
Atmosphere

Perfect cut pre lockdown

Francesca
4th Nov 2020
Team Member: Tori
5.0
Appointment verified by SALONGENIUS Software

She is the best!!! Amazing haircut, she definitely knows her job and she advises which one suits you. I’ll come back after the lockdown!

Service
Value
Result
Cleanliness
Atmosphere

Excellent cut and service

Catherine
4th Nov 2020
Team Member: Lucy
5.0
Appointment verified by SALONGENIUS Software

What wonderful spirits even heading for lockdown. I heartily recommend Lucy as a stylist. Good luck to all!

Service
Value
Result
Cleanliness
Atmosphere

Cut & colour in the nick of time

Catherine Lopez
4th Nov 2020
Team Member: Sarah
5.0
Appointment verified by SALONGENIUS Software

Lovely staff and great colour & cut. Due to the mask I didn’t catch the colourists name (she has a son Alesandro). I’ve booked for January, so says it all. Super cautious without drama.

Service
Value
Result
Cleanliness
Atmosphere

5 Star Service!

Holly Lazarev
4th Nov 2020
Team Member: Andra
5.0
Appointment verified by SALONGENIUS Software

Yesterday, I went to see Andra to have my hair coloured and as always, she did not disappoint! Since. I first started seeing Andra for my hair colouring needs 3 years ago when I just moved to London, she has consistently made me look and feel beautiful! Andra not only does a phenomenal job, but she perfectly executes exactly what I am asking for and I couldn’t be happier! Andra is always so kind, friendly and welcoming and she makes each visit a wonderful one! Between Andra and everyone who works at Toni and Guy Covent Garden, I couldn’t be happier and it is the professionalism, exceptional quality of work that is offered as well as the fantastic customer service and all around wonderful atmosphere that keeps me coming back every month!

Service
Value
Result
Cleanliness
Atmosphere

Haircut with Sam

Matt Barbet
3rd Nov 2020
Team Member: Sam
5.0
Appointment verified by SALONGENIUS Software

Sam is great, hands down. I’ve been very happy every time he’s cut my hair. Easy chatting and sensitive to my very specific ideas about what I want! I can’t speak highly enough of him and he’s worth every penny.

Service
Value
Result
Cleanliness
Atmosphere

5 Star Service!

Holly Lazarev
3rd Nov 2020
Team Member: Elle
5.0
Appointment verified by SALONGENIUS Software

I have been coming to Toni and Giy and getting my haircut by Elle for the past 3 years. This past Sunday, I went for my monthly visit to see Elle for a haircut and as always, she did a phenomenal job! Elle always makes me look and feel wonderful. Elle listens to what I want and always executes it perfectly! Aside from always doing a wonderful job, Elle is always so kind, friendly and welcoming and she makes each visit to the salon a great one for me! I am also thankful to Elle for reaching out to me ahead of the recent announcement that once again, London would be entering lockdown and the salon would be closing. In an effort to make sure I would be able to get a haircut before this happens, Elle personally called me to let me know and to fit me in for a haircut before lockdown and I am extremely thankful and grateful to her for that. It is that kind of thoughtfulness and excellent customer service that keeps me coming back to see Elle and Toni and Guy on a regular basis!!!!

Service
Value
Result
Cleanliness
Atmosphere

Great Hair stylists

Anonymous
2nd Nov 2020
5.0

Hmmm why can’t I include another name in above box - I have cut by Lucy and Color by Sarah - both brilliant , personable , talented young women - can’t recommend highly enough

Service
Value
Result
Cleanliness
Atmosphere

Great Haircut

Anne Jackson
2nd Nov 2020
Team Member: Lucy
5.0
Appointment verified by SALONGENIUS Software

Thanks very much to Lucy for another great haircut. Despite the fact public transport delays made me late for what was a last minute appointment at the end of a long Saturday, Lucy gave my hair her professional best and sent me into the new lockdown with a (choppy bob) haircut I really love. Very grateful!

Service
Value
Result
Cleanliness
Atmosphere

Much needed haircut

Liz Wells
1st Nov 2020
Team Member: Sam
4.5

Very happy with Sams advice as in a growing out of short hairstyle and now want to keep it at mid length. Hair now looks great. Very happy

Service
Value
Result
Cleanliness
Atmosphere

Excellent experience

Lee Mortiboys
31st Oct 2020
Team Member: Lucy
4.5
Appointment verified by SALONGENIUS Software

Lucy was excellent. She was professional, courteous and friendly. She cut my hair exactly as I wanted. Overall excellent customer service.

Service
Value
Result
Cleanliness
Atmosphere

Happy

Catherine Gauci
30th Oct 2020
Team Member: Sam
5.0
Appointment verified by SALONGENIUS Software

More than happy with my cut from Sam .find him very polite, caring and
a very good stylist

Service
Value
Result
Cleanliness
Atmosphere

Fresh hair and new fringe!

Marina Varghesr
30th Oct 2020
Team Member: Lucy
5.0
Appointment verified by SALONGENIUS Software

Absolutely love Lucy, she gives you honesty and so much attention to detail, I love every cut with Lucy and because I know she can make anything look good I trust her with new styles. Today's newbie was a fringe, i love it and so does many around me, it has been less than a day and received alot of compliments!!

Service
Value
Result
Cleanliness
Atmosphere

Amazing as always!

OW
29th Oct 2020
Team Member: Lucy
5.0
Appointment verified by SALONGENIUS Software

It doesn't matter how badly I've treated my hair between cuts, Lucy always works miracles. The shape is perfect and she manages to make all the imperfections blend into a stylish cut that I didn't think was possible.

I'd never go anywhere else.

Service
Value
Result
Cleanliness
Atmosphere

More than just a hair cut

Bev Hill
25th Oct 2020
Team Member: Lucy
5.0
Appointment verified by SALONGENIUS Software

Great experience. Hair cut excellent. Massage chair whilst hair washed was very relaxing. Well worth the train journey and 250 mile round trip.

Service
Value
Result
Cleanliness
Atmosphere
Response from TONI&GUY Covent Garden

Hello Bev, Thank you for taking the time time to leave us great feed back will be sure to pass this on to the team. We also glad it was worth the trip see you very soon.

Many Thanks

DJ

Dina Jowett
23rd Oct 2020
Team Member: Andra
5.0
Appointment verified by SALONGENIUS Software

I love the colour! First time with Andra but definitely not the last. Thank you!

Service
Value
Result
Cleanliness
Atmosphere
Response from TONI&GUY Covent Garden

Hey Dina, we are super happy that you enjoyed your time at the salon and loving you fresh colour and look forward to seeing you very soon.

DJ

Dina Jowett
23rd Oct 2020
Team Member: Miryam
5.0
Appointment verified by SALONGENIUS Software

The best hair cut by Miryam for the second time in a row. Thank you!

Service
Value
Result
Cleanliness
Atmosphere
Response from TONI&GUY Covent Garden

Hey Dina, Thank you for taking the time to leave us great feed back for Miryam will be sure to pass this on. We look forward to seeing you for your next visit.

Many Thanks Team Bedford Street

Best salon

Abi
23rd Oct 2020
Team Member: Elle
5.0
Appointment verified by SALONGENIUS Software

A beautiful short cut - perfect.

Service
Value
Result
Cleanliness
Atmosphere

Great experience

James Casey
22nd Oct 2020
Team Member: Sam
5.0
Appointment verified by SALONGENIUS Software

Sam is always excellent - he really listens, takes his time, and has great chat.

Service
Value
Result
Cleanliness
Atmosphere
Response from TONI&GUY Covent Garden

We are so happy you had lovely experience will pass on to Sam

Excellent

Michelle Thomson
15th Oct 2020
Team Member: Tori
5.0
Appointment verified by SALONGENIUS Software

Great cut, suits me and my hair, excellent advice. Very good colour too. Couldn’t be happier

Service
Value
Result
Cleanliness
Atmosphere
Response from TONI&GUY Covent Garden

We are happy you had a good experience.

Ms

Sian Evans
12th Oct 2020
5.0

Really lovely experience, will be back for a cut with Miryam.

Service
Value
Result
Cleanliness
Atmosphere
Response from TONI&GUY Covent Garden

we are so happy you had lovely experience will pass on to miryam

Hair Cut & Blowdry

Anonymous
8th Oct 2020
5.0

Excellent, beautiful cut & finish..
All the staff were friendly, helpful & nice

Service
Value
Result
Cleanliness
Atmosphere

Great as ever

Carolyn
7th Oct 2020
Team Member: Tori
5.0
Appointment verified by SALONGENIUS Software

Superb cut and enjoyable visit. Highly recommend Tori and a really well run salon

Service
Value
Result
Cleanliness
Atmosphere
Response from TONI&GUY Covent Garden

thankyou so much carolyn its allways lovely to see u

First visit since lockdown

Jessica Mallinckrodt
6th Oct 2020
Team Member: Tori
5.0
Appointment verified by SALONGENIUS Software

Lovely to be back and to see Tori again. All doing a great job. Hard to get the same atmosphere as before but I will of course be going back

Service
Value
Result
Cleanliness
Atmosphere
Response from TONI&GUY Covent Garden

thank you so much its lovely seeing you look forward to the next time
from bedford st team x

Great

Maarten
2nd Oct 2020
Team Member: Miryam
5.0
Appointment verified by SALONGENIUS Software

First haircut in the uk, miryam did great!

Service
Value
Result
Cleanliness
Atmosphere
Response from TONI&GUY Covent Garden

Thank you for taking the time to leave us feed back will be sure to pass this on to Miryam. We are very happy your enjoyed your service and look forward to seeing you very soon.
Many Thanks Team Bedford Street

Miss

Maitane Zabala santos
1st Oct 2020
Team Member: Miryam
4.5

She is just really nice professional.

Service
Value
Result
Cleanliness
Atmosphere
Response from TONI&GUY Covent Garden

Thank you for leaving us feed back will be sure to pass this on. We are glad you was happy with your service and look forward to seeing you very soon.
Many Thanks Team Bedford Street

September haircut

Barbro kythreotis
30th Sep 2020
Team Member: Lucy
5.0

Lovely to see Lucy again after lockdown my cut was amazing felt totally pampered had a treatment as well which I find makes my hair super soft .Thank you so much , my hair looks and feels fab .

Service
Value
Result
Cleanliness
Atmosphere
Response from TONI&GUY Covent Garden

Hey thank you for taking the time to leave us some feed back will be sure to pass this on to Lucy.
We are very that you was happy with your service and we look forward to seeing you very soon.
Many Thanks Team Bedford Street

A great experience

Becky Alldridge
28th Sep 2020
Team Member: Sarah
4.5
Appointment verified by SALONGENIUS Software

I came in on Saturday get my hair coloured and cut. Sarah worked on my hair for hours and we agreed the end product wasn't quite right in terms of the colour. I came back on Sunday and Sarah was fantastic, she stayed late and worked tirelessly to help me get it just right. I am very happy with the end result and would very much recommend Sarah and the salon.

Service
Value
Result
Cleanliness
Atmosphere
Response from TONI&GUY Covent Garden

Hello Becky, Thank you for taking the time to leave us kind feed back will be sure to pass this on to Sarah. We are super happy that you are happy with your hair and we look forward to seeing you very soon.
Many Thanks Team Bedford Street

Walk in haircut

Paddy
27th Sep 2020
Team Member: Miryam
5.0

With no appointment I was very pleased to be able to get cut and blow dry. All very efficient and impressed with the care Miryam took to get a great result.

Service
Value
Result
Cleanliness
Atmosphere
Response from TONI&GUY Covent Garden

Hey Paddy, thank you so much for taking the time to leave us great feed back will be sure to pass this on. We look forward to seeing you for your next visit.
Many Thanks Team Bedford Street

Disappointed

Carole Cameron
26th Sep 2020
2.0
Appointment verified by SALONGENIUS Software

Stylist had decided what haircut I would have whatever I asked for. Her mask was under her nose throughout. She moved on to next client before even brushing hair off my neck and clothing. Repeating mantra of how nice it was to meet me didn't match rather brusque behaviour. Haircut is OK but this was supposed to be a treat

Service
Value
Result
Cleanliness
Atmosphere
Response from TONI&GUY Covent Garden

Dear Carole, We are sorry to hear of any disappointment following you recent visit to are salon. We strife to offer the highest possible standards of service and we would love to regain your goodwill. We will be in contact with you regarding your service and once again we are very sorry to hear this.
Kind Regards Team Bedford Street